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An epicure and an avid Traveler who create contents on travel and food. Being an Literature graduate i always had the love for writing. It jumped out of my personal journal to this blog. This blog mainly deal with travelogues and food reviews which i have experienced.
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HOW TO START A CAKE BUSINESS FROM COMFORT OF YOUR HOME.
HOW TO START A CAKE BAKING BUSINESS
Covid-19 had changed the entire world. Lock down has paved path to many home bakers . If you want to make your passion of baking a business, here are the complete details to start .Any business idea that works with passion can be successful.Not just passion ,in fact with correct knowledge.
License for Baking Business
Let's start off with food safety rules.In India ,as per the standard Act 2006, FSSAI license or registration is the basic license needed for baking business.As the name suggests it's not that difficult to get the license.To know complete information on registration Here is the link for FSSAI www.foodlicensing.fssai.gov.in .
Art of Perfection in Baking
Let me say something that I learned from my two years of baking experience.Baking may be your passion but perfection is the key factor for business.Our relatives or friends may compromise the perfection in your cakes ,but a customer may not.This perfection can only be attained with experience.Baking is an art.A perfect sponge of a cake never alone meet that art in baking.Baking,filling,frosting and packing.All are the key aspects.Accept all cake orders with confidence and make it perfect.There is a funny thing i have to tell.My first cake was for my family rest all for customers.I never did a trial in any pattern cakes.I accept the order ,find a perfect recipe and just did it.But i don't recommend you without a trial.Start selling when you are confident enough and comfortable with the basis .
Baking Recipe
Stick to a single recipe.Recipe is an important factor like the measurement in baking.Once you decide which cake to bake stick to one single recipe.Recipe may vary in location which are available online.Referencing different recipes may result in failure.Note down the recipe before baking instead referring every time when baking
Reaching out to people
When thinking about business your first thought will be how will I reach out to people.Thank god, we are in a era of social media.If it was a decade before this could just stay as a passion alone.We have an end number of social media platforms to present our product and attract customer and sell your product .Social media platforms helps you to upgrade your knowledge about current trends .For me, Instagram was the platform.Cake is always a trend changer. Black forest cakes and white forest cakes are just common now.And the good thing is that you yourself can bring a change in the trend.For all that your knowledge should be updated.
Investments
Being a passionate baker you would be aware of the baking tools ,ovens,beater,round table etc etc.If i start listing it won't end.Investing on such a thing won't be a regret ever.All these initial investments will be a forever asset.Always invest good quality raw items.Be sure with food colors and product expiry date.One thing i came to know is the first impression of your customer on your product, that's important.Obviously the order will be for a occasion so naturally the customer will be having an expectation.Satisfying this emotion is very important.Lack of communication may result in this.They may expect a square cake whereas we bake a round cake.Such silly mistakes can affect for future orders.Like taking order details from customer ,taking feedback from the customer is also mandatory. That's the field of improvement for us.Never miss the feedback part.Like i said before if you are using a social media platform definitely you have to get a written feedback with which you can attract more customers.
Home Delivery
If asked, what's the crucial part in the baking business. I would definitely say it’s home delivery.Being a start up ,home delivering is important.As far as i know every one preferred to be delivered to our door steps.Even if you drive, it's important to keep the cake in shape.As an advice,even if you are doing it by yourself i would suggest some ones help to deliver.Use correct size cake boxes and strong quality cake boxes even though its out of our margin .Using strong and correct size boxes helps to keep cake in shapes which result in customer satisfaction.Never mind if you can’t manage it by yourself in home delivery.There are establishments like Uber,Zomato,Roadrunner who deliver to door steps.Try find out start ups in your locality that helps in your brand establishments and will be a help for each other as small business support.
Photography
As an additional information i would say ,apart from the traditional marketing if you are using social media platforms to showcase your product ,photography is important.Good quality contents always matter.As i said before, all these investments will never be a regret. Don't worry if you are a bad photographer you will get lots of photography ideas and tutorials on online platforms.Just invest time on them.Quality photos attract customers .This is just my opinion .I would never say photography is the key factor of this business.I too started with just a normal android mobile camera.But gradually it just add to our sales graph.
Competitor.
Coming to the end, to start cake baking a business I would recommend you to study your competitor .That doesn't mean to copy .But analyzing your competitor will help you with ideas,growth strategy,area of interest and many more.More over it gives us hope to grow your business.Take it as a reference and bring your signature modifications.
I hope all this information will help you to set up your passion for baking to a wonderful business. If you have more tips kindly tel me know on comments.
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